Director of Marketing
The Staff PadThe Staff Pad has partnered with an innovative and growth-focused organization in Miami, Florida to identify a dynamic Director of Marketing. This is a high-impact leadership role for a strategic marketer who thrives in a fast-paced environment, combining brand development, data-driven decision making, and team leadership to shape and elevate the organization’s market presence.
As the Director of Marketing, you will lead the vision and execution of the company’s branding, promotional, and advertising efforts. This role is central to identifying market growth opportunities, shaping strategic initiatives, and aligning all marketing activity with business objectives.
Develop and execute comprehensive marketing strategies to drive brand awareness and business growth
Analyze customer insights and market trends to inform campaigns and strategic planning
Identify and engage new market segments for business expansion
Oversee the creation and implementation of targeted advertising and promotional campaigns
Collaborate with executive leadership to ensure marketing efforts support overall organizational goals
Stay up to date on industry developments, emerging trends, and best practices
Recruit, train, and manage the marketing team, providing coaching and performance evaluations
Manage the department's budget, ensuring resource efficiency and ROI
Lead special projects and cross-functional initiatives as assigned
Qualifications:
Bachelor’s degree in Marketing, Business Administration, or related field required; Master’s degree preferred
Proven leadership in marketing strategy development and execution
Strong understanding of consumer behavior and market dynamics
Exceptional communication, organizational, and analytical skills
Proficient in Microsoft Office and marketing software platforms
Experience leading high-performing marketing teams
Ability to balance strategic thinking with hands-on execution
Benefits:
Health and Dental Insurance
Paid Time Off
Competitive Compensation Package